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KAREN WHITAKER

Creative Direction. Brand Strategy. Customer Experience. Design

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Environments

The first images are generic graphics developed as alternate options to be used in place of seasonal campaign imagery. They were designed to sit harmoniously in-store and across various media when required (if campaign did not work).

Below are various examples of in-store graphic treatments and examples of in-house press day. They show window treatments and signage, wall decals and 3-D props.

Monsoon Generic amended taupe.jpg
Monsoon Generic amended_Coral.jpg
Environments_Page_5.jpg
Environments_Page_3.jpg
11adjust.jpg
Spring_summer 2011161a.jpg
Spring_summer 2011204a.jpg
Spring_summer 2011179a.jpg
Spring_summer 2011167a.jpg